VinoTastrTM for Business

the science of wine doesn't have to be difficult

The World's First Wine Taste Technology CompanyTM

From winemakers and distributors to subscription clubs and retailers, everyone wants to sell more wine.

VinoTastr is the world's first wine taste technology company that allows you to attract new customers and develop a deeper connection with existing customers.

Our entertaining, informative, and science-backed VinoTastr Discovery Kit reveals your customers' wine preferences, leading to greater engagement and increased sales.

VinoTastr reveals individual wine taste sensitivities with a fast, intuitively easy, and engaging test. The results determine one of five taste profiles and correlate to wines that match one's preferences.

vinotastr kit

This is How Science Sells Wine!

wine colored logo

The Benefits of VinoTastrTM

Personalize Experience

The VinoTastrTM Discovery Kit is a highly personal experience that reveals individual taste profiles. The results are the first step in deepening your customers' wine experience and validating their preferences.

Increase Engagement

The interactive aspect of the VinoTastrTM Discovery Kit is the key to capturing your customers' attention. It’s a fun and deeply engaging way to connect one-on-one and increase engagement with your wines.

Encourage Exploration

With VinoTastrTM, customers gain the confidence to explore wine from a point of knowledge that opens the doors of discovery to new styles and varietals.

Who We Are

The VinoTastrTM team is passionate about helping wine businesses build their brand through taste discovery. Informed by taste genetics research and backed by over 10 years of diligent study, VinoTastrTM is changing the way wine is enjoyed around the world.

Our story started more than a decade ago with medical research related to taste receptors' influence on innate immunity against upper respiratory diseases. Our team's scientific research has led to discoveries that could change the world through more effective treatments in the future.

We believe we have the science to change the way people select wine.​

Our Approach

We partner with wine industry companies including wine makers, distributors, retailers, and e-commerce sellers.

Together, we develop VinoTastrTM Discovery Kit strategies aimed at connecting to your target audience with science that reveals the wines they'll enjoy and why.

Our Vision

We believe the world of wine can be changed for the better through science.

Our vision is to become a trusted and respected wine taste technology resource for wine businesses and the consumers who enjoy their products.​

12
Years of Research
150+
Studies Done
25K
Data Points Analyzed
6
Scientific Discoveries
Endless
Bottles of Wine Enjoyed